Hootsuite is a social media management platform that makes it possible to post social media statuses on all of the sites of your choosing from one central dashboard. Hootsuite has a number of advantages for a company that needs to actively manage its social media presence such as the following:
Streamlined workflows to save you time and effort
Allows you to monitor activity on all major social media outlets
Easy to launch and set up
Ability to have multiple social media managers
Custom assistance available
Hootsuite is a great way to enable your business to take control of your presence on social media.
It’s important for practically any business to have an active presence on social media. However, the demands of constantly engaging your customers can be time consuming. Hootsuite helps reduce the time and effer. An example of some of the benefits include:
Automated workflows and a single dashboard saves valuable time
Scheduling posts enable you to manage around your schedule and more effectively execute campaigns
Analytics tools allow you to obtain better insights about your brand across the broader social network – not just your site
Integrates with CRM solutions so can also manage social engagement as part of your sales cycle
Workflows also enable customer support to help address customer issues — and create “wins” for your brand on social media
Depending on what your small business’ needs are, there are several options to choose from. There is also a free thirty (30) day trial if you want to try it out first.
Here are a sample of Hootsuite’s pricing plans:
A Free plan for 3 social profiles and basic functionality
The Pro plan is $14.99 per month or $119 if you pay for the entire year. It includes most functionality needed for a small business
They also offer enterprise plans which are customized based on need
Hootsuite can save you help reduce the time your team spends managing social media. Content scheduling and workflows will help you execute your campaigns with excellence. Additionally, the analytic capabilities can equip you with deeper customer insights to better manage your business.
If you plan to have an active social media presence for your business, then Hootsuite is definitely worth checking out.
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