5 low cost options for quality logo design
A comparison of top logo design websites by Amanda Brunett – Thinstaff Concierge
Sure, we’ve all heard the old saying: “Don’t judge a book by its cover.” But let’s face it, everyone makes judgements about what they like and don’t like. When a potential customer enters your business, visits your website, or looks at your business card, it’s critical that you make a good first impression. You want them to have an experience that’s positive, memorable, and professional.
Large corporations spend “BIG bucks” managing their logo and brand identity because they know it’s important to differentiate themselves versus the competition. Some people might think there is no way to afford this sort of design and they use cost as an excuse for not taking the next step. Well think again! Twitter only spent $15 on their initial logo and so can you!
To help you better understand your different options to get great designs, we’ve compared some of the top online logo design solutions by highlighting their different features, processes, benefits, and price ranges.
99 Designs.com can help you explore A LOT of creative logo design options quickly through their crowdsourced marketplace where graphic designers compete for your project. Their specialties include logo design, web pages, brochures, business cards, mobile apps and T-shirts. This service hosts contests where you provide feedback and select from designs that best meet your business needs. Since it’s a competition, a higher price “prize” provides better assurance of quality work because it attracts more designers. The logo packages start at $299 which will typically provide you with approximately 30 logo designs to choose from. The primary benefit of using 99 Designs is they give you access to a variety of logo options and you can control the budget by selecting the amount of the award. They also maintain a very well managed process, collect insights about what types of designs you like, and provide a portal to keep everything on track. This approach typically results in high quality creative design outputs.
You can visit 99designs.com to learn more.
Fiverr is an online marketplace where freelancers sell creative and professional services based on “Gigs.” Gig pricing starts at just $5 (hence the name). Buyers can easily sign-up to use this site with an email address for free. One of the feature Gig options, is logo design, where talented freelancers create logos among many other business graphic design products. You can see ratings of the freelancers from previous buyers so you can feel confident in your purchase. One of the perks of using Fiverr is they only release payment to the freelancer when you have received a product and are satisfied. With Gigs starting at just $5, your business could potentially save a great deal of money. However, you get what you pay for. Most gigs are very specific, you may have to pay more for formatting and revisions, good designers charge more, and the process is variable. This is good for businesses who have experience working with designers or who need an extremely low cost option.
You can visit Fiverr.com to learn more.
Logoworks is a full scale online graphic design firm specializing in both logo and website designs. In addition to logo design, logoworks provides design products such as business cards, stationary, brochures, flyers, banner ads and more, making it a one stop location for all your graphic design needs. Logoworks offers standardized pricing and access to multiple expert graphic designers. Pricing for this service is based on the services and options you request with prices starting at $299. The primary benefit of Logoworks is you obtain access to a minimum of 2 designers when many services only provide one. In addition, once your logo is designed, they can help you with other executional marketing needs. This is good “middle of the road” option for price, design, and ability to execute afterwards.
You can visit logoworks.com to learn more.
The Logo Company has created an online design service to provide professional logos and stationary design, quickly and at a low price. With The Logo Company, you will obtain access to 5 designers who provide at least one unique logo design. They provide unlimited revisions without additional cost and deliver a logo to you in all formats, allowing you to use when formatting signs, stationary or your business website. The Logo Company is priced to be accessible to all business sizes with logo design packages starting at $149. The primary benefit of using The Logo Company is their unlimited revisions at no additional cost, multiple design options and value pricing.
You can visit TheLogoCompany.net to learn more.
Design Crowd is a crowdsourced online graphic design marketplace with over 425,000 designers from all over the world that can assist you with logo, print and graphic design, as well as website design. The process is simple: describe your need and create a design contest, browse from more than 100 diverse designs submitted, request any changes you need, choose the design that best fits your needs, and download and obtain in any format needed, including copyright ownership. With Design Crowd you set the budget. They collect a $50 posting fee and then provide packages for you to choose from prior to posting the design contest. This allows you to stay on budget and decide which submission will obtain the award for the winning design with 100% satisfaction guaranteed. Keep in mind you get what you pay for. The primary benefit of using Design Crowd is you gain access to many options and you can work with a lean budget through the contest format.
You can visit DesignCrowd.com to learn more
In summary, getting a great logo at a great price isn’t as hard as it may seem. There are many design companies out there to simplify the process and keep you under budget. If you don’t see the perfect solution for your business on this list, be sure to visit the “creative design” solution category on Thinstaff.com to quickly explore more options in one place.
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